"Knowing he wanted to break into the big leagues, he headed back to his hometown..."

    "..doing the same thing - writing, producing and voicing
    client commercials. "

    "Victor's own agency boomed and lasted 12 years - employed 14 and billed over
    $20 million."

biography

From the time Ed Victor heard the morning announcements in grade school, he knew he wanted to be a voice over talent. Directly out of high school, he got his first real paying gig as a disc jockey in a small market radio station in Ohio. Knowing he wanted to break into the big leagues, he headed back to his hometown of Detroit to secure a major market stint. College and then a job as a stage director at a television station, put his young voice career on hold. With a broadcast journalism degree under his belt and no prospects of anytime soon becoming a radio newsperson or weekend anchorman - the advertising industry was his next calling. At the time, the small agency he worked for didn't have the resources or clients to afford name talent. Victor stepped in. Writing, producing and voicing the majority of the broadcast duties. Over the next several years,Victor made the rounds at the major Detroit advertising agencies doing the same thing - writing, producing and voicing client commercials. But now it was for major clients. He worked in some capacity as a Creative Director at several different Detroit ad agencies including McCann Erickson, Young and Rubicam and finally J. Walter Thompson, all the while lending his voice to animatics and honing his voice skills. Finally prepared to venture out on his own, Victor joined the Unions, hooked up with several talent agencies and left his successful advertising career behind to concentrate on voice work full time. For several years he prospered as a top notch voice talent, garnering several national, regional and local accounts. Yet little by little, he was asked to write and produce as well. Before long, he had no other choice but to start his own advertising agency, and so he fashioned his career after his idol Hal Riney. A great advertising man, a great voice over talent. Victor's own agency boomed and lasted 12 years - employed 14 and billed over $20 million. Unfortunately, 9/11 took its toll on many of his clients and the Detroit area economy soured leaving him no other choice but to close his shop. Today, Victor calls West Palm Beach his home, where he is the Director of Advertising for an in-house automotive advertising agency. He also maintains a very active voice client roster which he services from his fully equipped home recording studio.